Spa and Pool Business Software

The Best All-in-One Business Management Platform For Pool & Spa Contractors Is Builder Prime

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Is it time to take your pool and spa business to the next level? Builder Prime is the contractor-specific software suite that can help you get it done in a quicker, smarter, and more reliable way.

How Builder Prime Helps You Manage & Grow Your Pool & Spa Business

Never Lose Track Of A Lead

Why? Because it contains the CRM and estimating and production management tools you need to succeed… all in one single program.

LEAD & CUSTOMER MANAGEMENT

Every flooring lead enters one centralized dashboard, whether it comes from phone calls, web forms, or partner sources. Builder Prime automatically tracks activity, notes, and next steps, so no lead or customer gets lost.

AUTOMATED EMAIL & TEXT FOLLOW-UPS

Speed matters when homeowners are comparing flooring options. Builder Prime uses advanced SMS and email automation to confirm inquiries, schedule appointments, and follow up quickly – helping you respond faster without manual work.

VISUAL SALES 
PIPELINES

See every flooring opportunity at a glance. Clear pipeline stages make it easy to track leads from first contact to measurement, estimate, and signed contract, so nothing slips through the cracks.

FLOORING ESTIMATING 
& PROPOSALS

Build accurate flooring estimates and proposals fast. Use templates to create professional quotes, collect digital signatures, and move jobs forward whether you’re on site or working remotely.

PRODUCTION & INSTALL SCHEDULING

Keep installers and schedulers aligned with drag-and-drop calendars. Appointments, measurements, and installs stay visible in one place, making it easy to adjust schedules as jobs or customer needs change.

PAYMENTS & REPORTING

Collect payments directly in the app and track balances by job. Builder Prime’s reporting gives you clear visibility into sales, production, and cash flow, without pulling numbers from spreadsheets.

Like with any other home improvement business, good pool and spa leads won’t just fall into your lap. They can be tough and expensive to secure. That’s why it’s so to make sure NONE of them slip through the cracks.

With Builder Prime, this is something you won’t need to worry about. Cutting-edge lead-tracking technology automatically follows, updates, and advances leads as they flow through your sales pipeline. You’ll NEVER lose a lead, and you’ll ALWAYS know where every one of them is in your sales process.

How Builder Prime Helps You Manage & Grow Your Pool & Spa Business

Never Lose Track Of A Lead

Automated, Foolproof Follow-Up

  • After getting your lead tracking in perfect working order, the next part of the equation is following up at the right time and in the right ways.
  • As leads and customers progress through your sales and production pipelines, Builder Prime prompts you to follow up at the exact right moments… or does the follow-up FOR you. From text messages to emails, your entire follow-up process can be 100% automated.
  • Regardless of how you set up Builder Prime, one thing will become certain as soon as you implement it: more leads are going to become sales, and more customers will become referrals and 5-star reviews.

Powerful Estimation Capabilities

Flooring leads are too valuable to waste. Builder Prime is built to make sure every opportunity is tracked, followed up on, and moved forward automatically.

AUTOMATED LEAD CAPTURE FROM EVERY SOURCE

Leads come in from all directions: web forms, phone calls, and third-party lead services. Builder Prime automatically captures and categorizes every flooring lead in one system, so nothing gets missed or buried.

FAIL-SAFE LEAD TRACKING THAT SAVES THE SALE

Every lead moves through clear pipeline stages, from first contact to measurement to estimate to signed job. Automatic stage movement, tasks, and reminders keep your team on track, so flooring leads don’t stall out or fall through the cracks.

SMART FOLLOW-UP THAT WORKS WITHOUT CHASING

Builder Prime handles the follow-up for you. Automated email and text messages confirm appointments, follow up after estimates, and keep homeowners engaged. Internal reminders make sure your team knows what to do next – without sticky notes or memory lapses.

POST-JOB FOLLOW-UPS THAT DRIVE REVIEWS & REFERRALS

Once the job is complete, Builder Prime helps you stay connected. Automated review requests and follow-ups make it easy to collect 5-star reviews and referrals.

The result is simple: fewer missed opportunities, faster closes, better customer communication, and more value from every flooring lead you generate.

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Streamlined Scheduling Tools

Flooring jobs only run smoothly when scheduling and production stay aligned. Builder Prime gives you the visibility and tools to keep everything moving, even when plans change.

More than contractor-specific CRM software, Builder Prime is also a comprehensive production management program.

Easily schedule your installation teams. Manage bidding and purchase orders for subcontractors. Keep tabs on your teams in the field with a GPS time clock. Process payments online. And much more.

Bottom line: Builder Prime has all the tools you need to manage production and grow your pool and spa company.

More than contractor-specific CRM software, Builder Prime is also a comprehensive production management program.

Easily schedule your installation teams. Manage bidding and purchase orders for subcontractors. Keep tabs on your teams in the field with a GPS time clock. Process payments online. And much more.

Bottom line: Builder Prime has all the tools you need to manage production and grow your pool and spa company.

Automated, Accurate Reporting

Generic CRMs are built to track contacts and deals. Flooring contractors need software that supports measurements, estimates, scheduling, crews, and installs, all working together.

Builder Prime is purposely built as flooring contractor software, designed around how flooring jobs actually move from lead intake to final install. The workflows, stages, and fields are already set up for flooring companies, so you’re not forcing a generic system to fit your business.

  • The only way to experience true company growth is to make decisions based on ACCURATE data. If you’re running your business based on incomplete or incorrect information, you can’t TRULY know if you’re making the best choices.
  • With Builder Prime, your company’s Key Performance Indicators (KPI) will be fluidly tracked with down-to-the-decimal accuracy. You never have to worry about the number crunching; it’s all 100% automated. This way, you have clear reports on leads, sales, marketing, and production fueling the moves you make.

That’s why flooring contractors choose Builder Prime as the best flooring software to run their business. It doesn’t just track leads – it manages every job from first call to final invoice.

Automated, Accurate Reporting

Generic CRMs are built to track contacts and deals. Flooring contractors need software that supports measurements, estimates, scheduling, crews, and installs, all working together.

Builder Prime is purposely built as flooring contractor software, designed around how flooring jobs actually move from lead intake to final install. The workflows, stages, and fields are already set up for flooring companies, so you’re not forcing a generic system to fit your business.

  • The only way to experience true company growth is to make decisions based on ACCURATE data. If you’re running your business based on incomplete or incorrect information, you can’t TRULY know if you’re making the best choices.
  • With Builder Prime, your company’s Key Performance Indicators (KPI) will be fluidly tracked with down-to-the-decimal accuracy. You never have to worry about the number crunching; it’s all 100% automated. This way, you have clear reports on leads, sales, marketing, and production fueling the moves you make.

That’s why flooring contractors choose Builder Prime as the best flooring software to run their business. It doesn’t just track leads – it manages every job from first call to final invoice.

Comprehensive Production Management

Builder Prime connects with the tools flooring contractors already use, turning your flooring CRM software into a true hub for the business. Invoices and payments sync with QuickBooks, schedules appear in Google Calendar, leads from platforms like Angi flow straight into your system, and photos and job details stay attached to each project.

Less double entry. Fewer mistakes. More jobs moving smoothly from lead to final payment.

Here’s what real customers have to say about Builder Prime

What strikes me most about the good experience I am enjoying is working with the team to develop the software; they are interested in hearing ideas for improvements.

Chris C.

Operations Manager

The customer service and attention to detail are fantastic! We are so glad we switched to Builder Prime for our CRM. No regrets whatsoever. Every time we have a question, one of them replies same-day. When we have feature requests, they try their best to make it happen ASAP.

Janet S.

Director

''Builder Prime has changed the game for us! Overall this software has enhanced our functionality and efficiency of our company. We have been so much better organized with the support of Builder Prime! This software has made it so simple for our growing construction company to streamline projects, store information and coordinate our subcontractors.''

Kala O.

Operations Manager

“Excellent construction based CRM loaded with well-developed features and actual integrations. BP was our first CRM... easy to learn and use but also customizable at the same time. It wasn't perfect but user error was also part of the problem. We tried switching to another CRM but ultimately came back to appreciate BP as it is a well developed software backed with full integrations and helpful/ friendly customer support. Full integration with Quickbooks. Estimating and Invoicing within the CRM. Mobile Friendly!! CompanyCam integration.''

Steve H.

President

$
3,293
Total Sales
7,283
Jobs Completed
1,723
Automations Executed
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Builder Prime Receives
Top Ratings

4.73 out of 5 stars
Find out more
Capterra RatingSoftware Advice, 4.8

FAQ

Builder Prime is more than a pool and spa contractors CRM solution, it’s a CRM, estimating, production management, payments, and reporting software, all rolled into one powerful, user-friendly program.

Builder Prime integrates with the apps that pool and spa contractors use most: Angi, CompanyCam, QuickBooks, Google Calendar, ApexChat, and much more. 

Builder Prime is designed for every pool and spa contractor, of any size. Whether you have one employee, 20, or 2,000, Builder Prime can seamlessly integrate into your operations to help you save time and grow.

Yes! Take advantage of our Free 14-day Trial. You’ll get two full weeks to try out Builder Prime and see what it can do for your business. No credit card or commitment required. If you have any questions before, during, or after your trial, reach out to us. We’re happy to talk to you about Builder Prime today!