Yellow Rose Painting: Grow Your Business with Integrated Software for Finance

case study overview

The Company

Yellow Rose Painting is a residential painting company based in Central Texas that has a focus on transforming residential spaces through top-notch craftsmanship and exceptional customer service. 

The Challenge

Customers were frustrated by the clunky application process for financing and sky high interest rates.

The How

Builder Prime's integration with Wisetack provided Yellow Rose Painting with streamlined, user-friendly financing solutions.

The Payoff

  • 35% increase in contracts sold
  • 26% increase in sales

The Company

Yellow Rose Painting has carved out a significant place in the market, making major waves in just three years since launching. Yellow Rose Painting is a residential painting company based in Central Texas that has a focus on transforming residential spaces through top-notch craftsmanship and exceptional customer service. 

They’ve already hit $1.5 million in sales for 2024 (YTD),  with a lean team of two estimators, one project manager, and one in-house painter. They rely on a trusted network of subcontracted crews, to handle the bulk of the painting, meaning they don’t have to turn down work, or sacrifice quality.

The Challenge

As the business boomed, it became clear that their financing options needed an overhaul. Customers weren’t too thrilled about the sky-high interest rates or the clunky application process from their previous financing partner, making their sales team hesitant to even bring up financing at all, which meant that they were losing out on a highly valuable tool to close those all-important sales.

This meant that financing couldn’t be used as a strategic advantage in sales, and managing financial data was challenging without a centralized system, so keeping the books straight became a hassle, leading to inefficiencies starting to creep into the business’s day-to-day operations. Yellow Rose Painting truly needed a better, more efficient way to handle everything from one centralized place.

The How

Enter Builder Prime’s integration with Wisetack, leading to a game-changing all-in-one business management solution for Yellow Rose Painting. In just two hours, the business was up and running with streamlined, user-friendly financing solutions. Wisetack’s flexible options worked perfectly for their needs, whether those were product- or service-based, allowing Yellow Rose to offer financing on any project that came their way.

This was a game-changer for a company that handles a wide range of residential painting services; Wisetack’s financing options were much more customer-friendly compared to the previous provider, offering lower rates and more attractive terms. This shift made a world of difference; customers were able to move forward with projects, knowing they could afford them with financing.

Beyond sales, the Builder Prime and Wisetack integration also improved the company’s financial management. Thanks to the QuickBooks Online integration, all their financial data is now accurate, up-to-date, and automatically synced. By integrating financing directly into Builder Prime’s all-in-one business management platform, Yellow Rose Painting was able to streamline operations, so everything from CRM, estimating, production management, payments, and reporting could be handled within a single platform, eliminating the need for multiple interfaces and reducing the complexity of their operations, meaning everything just works.

The Payoff

Builder Prime revolutionized how Yellow Rose Painting operates, allowing it to close more sales, more easily. With financing options now baked right into their sales proposals, the company’s salespeople can quickly create and present polished and professional estimates without the need for time-consuming calculations. This efficiency allows the team to focus on what they do best—delivering a fresh coat of paint to Central Texas homeowners, with exceptional quality and finish.

The professional image presented by Builder Prime’s estimates, combined with Wisetack’s customer-friendly financing options, has given Yellow Rose Painting that all-important boost. New and prospective clients love seeing how fair, trustworthy, and reliable Yellow Rose is, knowing they are being offered transparent financing options alongside top-quality services. It’s no wonder that financing played a key role in winning more jobs, securing 15-20 deals that they may have otherwise lost. 

Yellow Rose Painting saw a 35% increase in contracts sold and a 26% jump in sales quarter-over-quarter. Builder Prime’s all-in-one platform, paired with Wisetack’s financing, has positioned Yellow Rose Painting in prime position for even more growth and success in the Central Texas market.

Conclusion

For Yellow Rose Painting, the integration of Wisetack with Builder Prime has been nothing short of transformative. Streamlined sales, better customer experience, and strong growth, all point to a bright future for the company. As they continue to transform residential homes across Central Texas, this powerful combination will remain a key driver of their success, helping them to achieve their ambitious goals and maintain their reputation for excellence in the painting industry.